讲座编号：jz-yjsb-2017-y048

讲座问题：Multi-Dimensional Decision Making in Operations

主 讲 人：夏玉森 教授 佐之亚洲立大学罗宾森商学院

讲座时间：2017年6月23日（周五）上午10：30

讲座所在：阜成路西校区教一楼101室

加入工具：商学院西席、研究生

主理单位：研究生院

承办单位：商学院

主讲人简介：

夏玉森博士是佐之亚洲立大学罗宾森商学院Bradford and Patricia Ferrer 讲席教授，数据剖析硕士专业主任。其研究工具包括结构化及非结构化数据剖析，算法设计和机械学习，以及运营和供应链治理。夏教授在如下杂志揭晓多篇文章：Operations Research, Manufacturing and Service Operations Management, Journal of Operations Management, Production and Operations Management, Decision Sciences 。夏教授是Production and Operations Management 和 Decisions Sciences 两个杂志的副主编。

主讲内容：

An essential fact of decisions made under uncertainty, particularly in business contexts, is that multiple decisions often have to be made jointly. Firms in several industries like medicine, apparel and publishing must jointly determine the price and production quantity of their products well in advance of the selling season. Normative prescriptions to solve this problem have generally ignored behavioral aspects of decision-making, while behavioral research has paid limited attention to multi-dimensional decisions. In this study, we experimentally examine subjects' performance when they jointly determine price and quantities.